Get better PPC advertising results with Google Adwords
Pay Per Click marketing (aka PPC or Paid Search) is arguably the most accountable, efficient and controllable form of advertising available to businesses today. With the optimum PPC campaign, you can attract potential buyers to your website 24/7/365.
You never have to waste your precious ad budget advertising to people who aren't your prospects. And with powerful web analytics, and tracking systems, you can see exactly where your advertising is working - and make improvements where it isn't working so well.
Don't let your competitors beat you at the Adwords game
It's not easy. Increasing competition, costs, and quality requirements imposed by Google make it VERY difficult for most people to get maximum profit from PPC unless they're monitoring and improving their campaigns on a regular basis.
There are lots of things you can do to make sure your competition doesn't overtake you in the Adwords race. But make no mistake, it takes time and effort. The days of setting up a few ad groups and letting them run for months are long gone. The competition is fierce, so to stay one step ahead, you'll need to be prepared to continually test, monitor and improve your campaigns.
Pay Per Click (PPC) Campaign Management
If you're struggling to find the time to manage your campaigns profitably, we can help. We improve our clients' PPC campaigns by employing our tried and tested techniques, including;
- Continually split testing ads and landing pages
- Uncovering new long-tail keywords by regularly reviewing your server logs and powerful keyword tools
- Tracking conversions to leads and sales at the keyword level
- Keeping tabs on your competitors' ads, positions and successes
- Making optimum use of the 8 keyword match types that Google allows
These are just a few of the techniques in our toolbox. If you'd like to speak to us about your PPC campaign or get a free PPC Campaign Audit, please; call us on 0845 643 4873, send an email to ppc@clarityclicks.com, or complete the short online form.
New to Google Adwords?
Creating a new PPC campaign the right way takes time and effort. Getting it wrong from the start can drastically increase your costs over time. If you want to add Google Adwords to your marketing mix, then we can help.
What you'll get:
- Help defining your PPC goals
- Targeted campaigns created for each specific goal
- Guidance on creating your starter list of keywords that will convert
- Your keywords sorted into small, closely related groups
- Small, tightly focused ad groups created - with each ad group linking to an optimised landing page within your site
- Persuasive ad copy written for each ad group, with 2 variations for split testing purposes
- Conversion tracking and Google Analytics set up
Our PPC campaign set-up package starts from just £350. If you'd like more information, please call us on 0845 643 4873, send an email to ppc@clarityclicks.com, or complete the short online form.
